Thursday, June 11, 2009

Health Care Practitioner Survey Reveals Referral-Building Tactics

Survey Reveals Referral-Building Tactics from
Nearly 400 Healthcare Practitioners


How to best generate referrals without seeming unprofessional is a key concern for healthcare professionals, according to the survey conducted in May 2009 by Practice Builders.

According a recent Practice Builders survey, which includes responses from 388 healthcare professionals in a variety of specialties, more than 37% receive greater than 41% of their new patients via referrals from other professionals. Referrals from existing patients, on the other hand, are a much smaller percentage: The majority of respondents reported that they receive only 11-20% of their referrals from existing patients.

The survey also revealed such interesting points as:
• Nearly 35% are seeing more professional referrals now than a year ago
• More than 43% are receiving more patient referrals now than a year ago
• In excess of 75% of respondents don’t identify their professional referrers by level
• And much more

The survey also revealed the most popular tactics for both patient and professional referrals, how practice representatives are compensated and how often they visit other practices, and much more.

To see how your practice compares to others and view the complete survey results, visit www.practicebuilders.com


For help developing a professional, effective referral-building program for your practice, call Practice Builders today at 800.679.1262.

Best regards,

Joel Ellis

President

Practice Builders

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